For Practitioners

Two business coaches – one in New York, the other in Boston – jointly advocate in a post that real estate agents use Instagram and hashtags to bring in more clients.

Can an average buyer with mortgage financing compete against another buyer’s all-cash deal? Often, no, but don’t give up! Here are six strategies to fight with.

Renting residential investment properties to college students can have a profitable upside … and some drawbacks, too, unless you’re prepared for them.

Referrals from satisfied past clients is where the real profit of real estate marketing can be found. Are agents fully prepared to capture more of them?

In today’s increasingly competitive real estate market, understanding the appraisal process cannot be overstated.

One-in-four 65-year-olds today will live past 90. It’s important to have a plan – one that includes real estate – for funding your retirement. Here are five starter tips.

Home builders are looking ahead. Northern Jersey real estate sales contracts are climbing year-over-year. And Polley Associates has a new schedule for its live New Jersey real estate salesperson course.

The borough of New Holland PA wants to sell mountain land it’s owned for about 75 years to pay for improvements to its water system. The plan has generated its share of controversy.

Money from natural gas production on Bradford County PA agricultural land is helping keep farms there self-sufficient for future generations, property owners say.

A New Jersey landscape designer says the land is her canvas, and plants are on her palette as she tries to create outdoor environments that meet client needs.