Technology

HARRISBURG PA – Home builders are applauding passage of a bill Monday (March 7, 2011) by the Pennsylvania House to repeal the state’s home sprinkler mandate, and called for quick action by the state Senate, according to The Pittsburgh Tribune-Review newspaper. “We are pleased by the large and bipartisan support to remove this costly and […]

The rage in real estate communications these days focuses on the rise of Internet-based social media. Can you survive in the business without a Twitter account and a Facebook page? Sure, although probably not as successfully as you will with them. Twitter, Facebook, Linked-In, instant messaging and similar applications are big for real estate because, […]

NEW YORK – From which media source do most people now prefer to get their news? The Web wins hands down, according to the just-released results of a Zogby Interactive survey taken in the United States. Web-based sources rank far ahead of television, newspapers and radio as the preferred choice for news, Reuters News Service […]

As social media applications like Twitter, Facebook, MySpace, Ning, Linked-In and others grow and become more prominently used, real estate licensees unfamiliar with those names or how their software works may feel left behind. Don’t. Take comfort in knowing it’s never to late to learn, and with learning usually comes revenue. To that end, it […]

FREMONT CA – Do they want it? Will they value it? Does it annoy them? Those are three questions real estate agents must ask themselves about e-mail newsletters sent to clients or prospects, following the release Wednesday (Feb. 18, 2004) of a lengthy study published by an Internet marketing consultant. Nielsen Norman Group, a California-based […]