NEWTOWN SQUARE PA – The e-mail message that arrived Saturday morning (May 30, 2009) carried a seductive subject line, one sure to impress real estate agents hungry for sales. “The process to growing your business online,” it cooed, “starts with selective e-mail marketing.” The Taylors SC-based company that sent it followed up in the remainder […]
-
Read More
-
Read More
LOS ANGELES CA – Asian Americans face the same obstacles in buying homes as their Hispanic counterparts – primarily language and cultural barriers – but may not be as well-served by the real estate community, according to a new study. The study, released Nov. 8, 2004, by UCLA’s Asian American Studies Center and titled “Dispelling […]
-
Read More
CALGARY, CANADA – Some homes are literally going to pot. Canadian real estate agents in two different cities recently were warned to guard their clients’ interests if they consider buying property where police arrested previous occupants for growing marijuana indoors. One police chief claimed such home-grow operations could turn homes into “toxic chemical wastelands.” A […]
-
Read More
WASHINGTON DC – The National Association of Realtors, which has long opposed moves by bankers to sell real estate, says select lenders may soon be able to enter the business thanks to a new ruling by the federal Office of the Comptroller of the Currency (OCC). A division of the U.S. Treasury, the office adopted […]
-
Read More
FREMONT CA – Do they want it? Will they value it? Does it annoy them? Those are three questions real estate agents must ask themselves about e-mail newsletters sent to clients or prospects, following the release Wednesday (Feb. 18, 2004) of a lengthy study published by an Internet marketing consultant. Nielsen Norman Group, a California-based […]