20141231-ChampagnePartyNewYear-216SqNEWTOWN SQUARE PA – The last day (Dec. 31) of 2014 has now arrived, and tomorrow (Thursday, Jan. 1) kicks off 2015. With the new year arises new questions for real estate practitioners: What’s ahead in the next 12 months? Who’s going to be making money? Where? In what kind of property?

And, possibly most important, will you as a sales or broker licensee rank in that winning crowd, or another?

No one we know has those answers. There are, however, plenty of experts who are willing to speculate on what 2015 holds for the industry. Collectively, much of what they predict is good. Here at Polley Associates, we recommend four short reads we think you’ll enjoy and from which you might benefit.

Two are somewhat regional in nature; they address real estate markets in Washington DC and inland California. Two others are broader in topic and less geographically specific. All offer tips and suggestions that have can easily apply to real estate salesmanship in southeastern Pennsylvania.

The reading list:

Polley Associates wishes you the most prosperous New Year possible, and we thank you for your trust, confidence and business with us during 2014.